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Direct Mail and Marketing |
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Direct Mail that Feels different
and is actually different |
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We are the Direct Mailing Specialists
Frustrated by inefficient Direct Mailing Campaigns?
See how it will be different for you!
Call Us Immediately Toll Free at
____1-866-91-MARK5 - or
1-866-916-27551
We know what makes a buyer buy. We know how to create curiosity and to become interested a certain product or service.
We will review and understand what your objective is, what your strengths and capabilities are.
We'll create a powerful direct mailing campaign that will be probably combined with the use of other tools, such as internet, database updating and lead generation.
Here's why you should give us your business:
Our team of specialists in database management and list selections are very sophisticated. They will make sure that your most precious business asset: Your lists, are well protected.
Response times are warranteed: Mark V Press has a team of graphic designers and printing facilities in Florida. Your campaign is born and delivered in our facilities. What that means to you is that the schedules are very reliable, there are no leaks of information, and repeat or upgrades of jobs create consistent results.
Click here to get see more details
We have a special Thank You Surprise for you if you call right now and inquire about our Direct Mailing and Direct Response Programs
1-866-91-mark5
Toll Free
1 866-916-2755
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Tips to create a campaign that get increased response
- The offer you make in a direct mail package needs to be
carefully thought out and matched as closely as
possible to the interest, needs, and motivations of the
list. It is proven that the more
specifically matched the offer and list are the higher
the response rate.
- Your postman is your salesman via direct mail
advertising. Using him to deliver your message is a great bargain and one of the most
effective marketing strategies available to most
businesses. Direct mail gives the marketer tremendous
control over the sales process. You can do direct mail
marketing cost effectively in relatively small
quantities.
You control who gets your advertising and
who does not.
- Renting Lists - Quality - One Time Use - Multiple Use
Purchase a highly targeted list to market to top prospects for your business.
Targeted lists can become expensive once you purge out all of those names and records that YOU KNOW are not your ideal customer (maybe their income is too low to be able to afford a service, or perhaps they live in an area where your service is not required, or they might live in a high rise property where garden decorations won't catch your prospect's attention). The more detailed and polished your list is, the most likely it is to render value to the recipients of your direct mailing campaign
But a properly targeted list will provide you with a much higher return on investment. Think about it.
Here's a partial list of demographic information you might
compile about your customers --- age, sex, marital status,
home ownership, car ownership, major purchase behavior,
credit card possession, income level, occupations,
response to mail order offers, magazines subscribed to,
cable TV subscription.
- Direct Mailing is not only used to attract New Customers. It is a wonderful way of making your existing customers return to you .
With the ever increasing costs of
doing business, it is critically important for the owner
of the small company to be cost-effective in marketing. You know by now that it can cost 4 to 10 times more to acquire a new customer as opposed to maintaining an existing one.
- Create your own lists out of your current clientele.
Start to collect in an organized manner as much information of your existing customers as you possibly can.
Because they are your customers, you know what they've purchased from you, how often do they return for business. Understanding their habits and creating promotions that precisely match their
When you collect and analyze data about your customers you
might find, for example, that a significant majority of
your best customers are between 40-50 years of age, female,
married, own their own homes, have bought a new car within
the last two years. Knowing this, you can take this information, talk to your list specialist and rent new lists with people that belong to the same "demographic and quality" group.
Your chances of success in bringing new business increase dramatically.
- In your Direct Marketing Campaigns you need to ask for Direct Response from your audience.
An
example of this could be coupons sent through the mail
to be redeemed at stores, or dealers.
A
sales letter announcing a VIP sale with an invitation that must be presented out for admission to the store after hours.
A postcard good for a two for one
dinner special at a local restaurant to celebrate someone's birthday.
Always
ask the recipient to take an action.
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